Get past the blank page with proven social post templates
Choose a framework
Insight Framework
Each of these is known to change how people read, and whether platforms surface it. Some have guardrails to keep you on track.
Start with something that would make the right person stop scrolling.
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Avoid questions in your hook – save them for engagement
What's the problem here? People stay to see how they resolve.
Show the problem, don't give advice yet
What payoff makes it worth sharing?
Keep it to one sentence – more than that and it loses punch
Invite response without begging, to signal relevance to people and platforms.
Connect back to your hook – close the loop
Story Framework
Tell a relatable story that connects with your audience.
State a relatable problem that you've observed or experienced before.
Illustrate how that problem leads to a negative outcome if it is not solved.
State the solution to the problem. A sentence or a short list.
Template Generator
1. Pick a style
2. Replace the variables
3. Include call-to-action?
How to use
Pick a post style, fill in the fields to replace the variables. Add a call-to-action if you want. Copy the text out, then add more 'you' or just post.
Your Name
Most people think success is about working harder
But I spent years grinding 12-hour days and got nowhere. The harder I worked, the more stuck I felt.
Then I realized: it's not about doing more. It's about doing what actually moves the needle.
Now I work less but achieve more. Turns out, working smarter really does beat working harder.